In the last year the Internet has seen a huge spike in the growing interest for lifestreaming and microblogging.

From one new website launch to another, there is no shortage of services to help us broadcast both our on and offline life to the entire world — or at least those who choose to share our world with.

For bloggers, getting ourselves involved with many of these services could prove to bring on traffic spikes, human interest, and brand recognition.

After all, both are really about getting your name out there. And with every service out there offering some type of feed for what we’re doing, lifestreaming and microblogging is just getting easier.

If you’re not up to the trends, let me briefly catch you up. According to Word Spy:

lifestreaming n. An online record of a person’s daily activities, either via direct video feed or via aggregating the person’s online content such as blog posts, social network updates, and online photos. [ Source ]

microblogging pp. Posting short thoughts and ideas to a personal blog, particularly by using instant messaging software or a cell phone. [ Source ]

Easy enough we can see how both can go hand in hand. And just letting your mind roam, perhaps you can see the possibilities that either have to help you promote your blog, brand, and self.

To tell you the truth, this is an area that I hadn’t been fully up to speed on. Even though I am microblogging and lifestreaming, I never put it all together to connect myself from one site to another across the web. And while it is incredibly easy to do, it isn’t something that I have done.

When Jon Phillips showed off his new personal lifestreaming site via Twitter, I was hooked. And with his own fabulous tutorial on how he created his lifestreaming site, I decided this was finally the right thing for me to do with my domain name, Katy In Las Vegas.

As a side note, I chose to use Katy In Las Vegas because this is the registration name I use at almost every site out there.

So, now we’ve got a little background to it and know I have done it. But, is it right for you and why should you do it?

Brand

How many times can one blogger possibly talk about brand, right? But seriously this is yet another way to brand yourself so why not bring it up?

ProBlogger, Darren Rowse recently wrote a post talking about the way Google sees you. I think this is quite relevant for lifestreaming and microblogging as paying attention to how Google sees your brand will help encourage you to put your own brand out there more.

If 5 bloggers are talking about you, perhaps you should consider talking about yourself 10 times. Who doesn’t want to rank well for their own name? Until a recent guest post I did I ranked #1 at Google for Katy Castro. However, now my guest post is ranking #1 but it is still something about me in a positive light to which I’m happy about.

By creating a hub for myself, I’ve added just another thing for Google to pick up as it relates to Katy Castro, I’m Blogging That, and my online life. Having more out there will help to establish my reputation, brand, and my name.

Promotion

If you’re spending time Stumbling a lot of posts on a particular subject, would you want people to come to you with new posts on that subject? I would!

By putting information out there about the content that you read, the posts and blogs that you’re interested in the world and fellow bloggers begin to get a taste for your interests. This may also tell them about what you enjoy blogging about and what holds your interest on the web. When that is the case, you’ve opened yourself up for other networking possibilities.

In addition to displaying your interest, your helping to promote other bloggers by streaming your social media activity and showing their posts on a wide variety of sites. There’s not a single person I’d overlook for networking with when I realize they’re broadcasting my posts for me!

Creativity

While Twitter may ask you “What are you doing?” not everyone answers that question. Sure you can and of course you could come up with something quite interesting to say for what you’re doing. But that’s not at all what people do with Twitter.

Copyblogger recently held a Twitter writing contest which was a great display of the many creative things people can do with just 140 characters.

By writing short excerpts about your life, thoughts, and mood, you can quickly improve your creative writing and thinking. Wouldn’t that make you a better blogger?

Conclusion

Putting yourself out there with both lifestreaming and microblogging gives you no shortage of the possibilities that you can do to promote yourself and others. And just as the sky is the limit for you, there are no shortage of lifestreaming websites that are ready to help you get yourself (and others) out there.

Your Thoughts

Are you lifestreaming and microblogging? Have you seen any traffic or personal benefits to putting yourself out there and do you find that you are more liberal with what you say online or conservative? I’d love to hear your thoughts on the subject!

This post was written by I’m Blogging That’s former owner, Katy Castro who can now be found blogging at Unedited Life.